Shapiro Negotiations

SNI Presents at 2020 SAMA European Conference

Even during the time of a global pandemic, SNI remains active in a global fashion. Today, Partner and Master facilitator Jeff Cochran delivered a break-out session for the Strategic Account Management Association’s 2020 Virtual Pan-European Conference. Jeff was scheduled to be a part of the SAMA event live in Prague, but as it shifted to

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Understanding the Unique Qualities of Keynote Speakers

Being a successful public speaker is no easy undertaking. Even people who have years of experience delivering speeches in front of large audiences may still feel jittery and nervous before a speech. Additionally, different types of speakers have different responsibilities to both their own brands and their audiences. Professional speakers of all kinds must possess

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What Is a Keynote Speaker?

Keynote presentations are typically some of the biggest highlights of professional events. A solid keynote speaker can unify an audience and deliver valuable, actionable, and relevant information in an engaging way. A keynote speech delivered expertly can completely transform the atmosphere of an event and open up engaging conversations and learning opportunities among attendees. What

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UpCity Highlights SNI’s Belief In Social Proof

“People are influenced heavily by marketing strategies that leverage social proof to affect their behavior as consumers.”- Jordan Stella As we teach influencing to companies and professionals of all types all over the world, we understand that building credibility is a key component to showcase before you’re able to influence someone. How do you build

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Comparación de tácticas de negociación entre compras y ventas

No sería completamente incorrecto asumir que los equipos de compras y los equipos de ventas estaran en desacuerdo cuando se trata de negociaciones. El objetivo principal de cada equipo de compras es adquirir los servicios y las materiales esenciales que su organización necesite, y hacerlo del mejor proveedor y con los mejores términos de compra

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Crucial Considerations in Interests-Based Negotiation

Negotiation doesn’t always need to be about “winning” or ensuring your side walks away from the table with as much as possible while leaving the other side with as few concessions as possible. This positional bargaining approach may have been the favored strategy among business negotiators in previous years, but now we know that this

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