Strengthen Your Company

Strengthen Your Company with These Building Blocks of Corporate Culture Successful businesses across numerous industries are all finding the same thing: a strong company culture can go a long way. Zappo’s, for example, credits their corporate culture for a 5% employee turnover rate and a 75% customer return rate. Tech startup SumAll credits their culture

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Effective Leadership for Technical Professionals

It’s no secret that good, effective leaders drive forward a successful business. But what makes a good leader? Technical leaders in particular, including as people working in marketing, finance, and sales, have a specific set of needs. Leadership Needs for the Technical Workplace Effective leaders should be the driving force behind achieving business goals and

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Be the Advantage: Building Strategic Client Relationships

If you’re in sales, then you know that the achievement of transactions is the bread and butter of keeping a business going. But your relationships with your clients should not be “transactional” in the same way. Strategizing effectively takes a little more care and insight, and it all boils down to being proactive. Know Your

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