Offerings
In the field of sales and negotiation training there appears to be two distinct "ends" to the spectrum of available education. At one end, there is the academic delivery of "theoretical approaches" as exemplified by various programs sponsored by high-profile universities. At the other end, some presenters deliver entertaining material based on their individual experiences, but they fail to provide a transferable systematic approach that will have a long-lasting organizational impact.
SNI was founded on the concept that between the "ivory tower" and "street smarts" there is a middle ground approach that is more effective. SNI has developed a unique approach to negotiation education that combines the academic – a systematic approach based on the Three P's: Prepare, Probe, and Propose – with a style of delivery that is personal, engaging, and dynamic.
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